> For the complete documentation index, see [llms.txt](https://docs.zellify.app/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.zellify.app/platform-introduction/funnel-builder/flow-system.md).

# Flow System

The Flow System lets you visualize how users move through your funnel and define how pages connect to each other.

It allows you to create conditional paths, route users to different pages, and show different questions or content based on how users interact with the funnel.

<figure><img src="https://951987241-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FVPontcfIF8v0iocPko5l%2Fuploads%2FENh7jmmSekjKSezBJTGR%2FCleanShot%202026-02-24%20at%2013.48.45%402x.png?alt=media&amp;token=21b47660-5d77-4a71-8398-ea36700d3bb4" alt=""><figcaption></figcaption></figure>

### Flow Canvas

The Flow page displays a canvas where you can pan and zoom to view the entire funnel structure.

Each page in the funnel is shown as a node. Pages are connected by lines that represent the path a user will follow after completing a page. By default, funnels use a simple horizontal flow with no conditional routing.

***

### Conditions and Routing

You can create conditional routing by hovering over a connection line and clicking **Add**.

<figure><img src="https://951987241-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FVPontcfIF8v0iocPko5l%2Fuploads%2FYT7kNEZwgyKUwCizda6U%2FCleanShot%202026-02-24%20at%2013.51.35%402x.png?alt=media&amp;token=23f63615-0714-46ea-b32b-5767891d32da" alt=""><figcaption></figcaption></figure>

This opens a condition editor where you define rules that are evaluated when the user proceeds to the next page. Based on these rules, users can be routed to different pages.

<figure><img src="https://951987241-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FVPontcfIF8v0iocPko5l%2Fuploads%2Fx8ChYYUBENJuhGCpcfSS%2Fefvefv4.png?alt=media&amp;token=66ff0a69-267c-413e-a331-5a9ca6da6713" alt=""><figcaption></figcaption></figure>

Conditions can reference:

* Any question
* Any answer
* Any user input collected before the condition is evaluated

Multiple rules can be combined to create more advanced routing logic.

<figure><img src="https://951987241-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FVPontcfIF8v0iocPko5l%2Fuploads%2FYxjof53hVa558ACTQmiZ%2FCleanShot%202026-02-24%20at%2014.10.01%402x.png?alt=media&amp;token=3e96fc2c-f981-4058-a0ac-c581f5c6de73" alt=""><figcaption></figcaption></figure>

***

### Personalization

The condition system enables deep personalization.

You can tailor the funnel experience by showing different pages, questions, or offers based on user intent, preferences, or previous answers. This makes it possible to create highly targeted flows instead of a single linear experience.

***

### Resetting the Flow

If the flow becomes complex or breaks due to incorrect routing, you can reset it at any time.

The reset button in the bottom-right corner restores the funnel to a simple horizontal flow without any conditions or custom routing.

<figure><img src="https://951987241-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FVPontcfIF8v0iocPko5l%2Fuploads%2FJN2H4B031A9tS4DuwV03%2FCleanShot%202026-02-27%20at%2010.50.28%402x.png?alt=media&amp;token=36f9a02a-b2e8-4396-926b-e6fe6ac92a54" alt=""><figcaption></figcaption></figure>

***

### Common Use Cases

The Flow System is commonly used for:

* Routing users into different paths based on their answers
* Showing or skipping questions dynamically
* Presenting different value propositions
* Displaying personalized paywalls based on user intent


---

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